Thrive Snowboards Poise

Women’s Snowboard 2014

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  With the previous season’s design for this board (the owl) being so well-received we continued the nature/pattern theme for this release.

   

  Going with a wolf as the hero image, we constructed a stylised version of the animal’s head using component shapes based on traditional typographic flourishes. The rich, bright colours contrasted strongly with the darker, more luxurious purple background and the addition of a matte varnish pattern increased the depth and sophistication of the design.